Study finds risk communication targeting younger adults may have biggest impact

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Study finds risk communication targeting younger adults may have biggest impact

A recent study of adults in the United States finds that—broadly speaking—the older you are, the more concerned you are about COVID-19, and the more steps you take to reduce your risk from COVID-19. The study suggests that the biggest boost in risk reduction would stem from communication efforts aimed at raising awareness of COVID-19 risks among U.S. adults under the age of 40.

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